What I like best about San Francisco is San Francisco.” – Frank Lloyd Wright
San Francisco is definitely one of a kind. It’s not like New York City or Tokyo, two cities that have somewhat more wet and dark textures, but also, it’s not just simply a radiant West Coast city. The vibrant color scheme on a sunny day, the interesting adoption of Asian cultures, and the mixture of old and new – all were represented in the signs.

When I was there, I felt like I was walking through the world of a motion picture. As I passed each building, there was always a distinct colorful sign in front of me, behind me, and above me.

I hope you all can feel the idiosyncrasy of San Francisco’s luminous hued world presented in this entry: “TECHNICOLOR“.

c6 c10c7 c8 c9c4c2c1 c3

This is going to be the last episode of “SIGNS: WHAT THEY TELL YOU” from San Francisco. I’m very happy that I am finally able to showcase the pictures that I took this summer, and I’m also thrilled to update more pictures of signs in the future, from other places where I get inspired.



COOKIEHEAD cares about your privacy, so she wants you to know that by continuing to use this website, you consent to the use of cookies on your device as described in her privacy policy.